Redcat Blog

Omni-channel Loyalty

Written by Louie Scarpari | 20/02/2024 8:32:43 PM
What does a fractured loyalty system look like?

You might see your fractured loyalty show up in one of the following ways:

  1. Your 3rd party loyalty system doesn't integrate well with your POS, Kiosks, Drive Thru, QR Code Table Ordering, Online, or Mobile apps. 
  2. Your customers can't earn and burn their loyalty points across all ordering systems.
  3. You don't have loyalty data across all your touchpoints.

Why does it matter?
  1. Customer experience - Customers can get frustrated with being unable to use loyalty whenever they interact with you.
  2. Sales growth - It's difficult for you to focus on the best-performing loyalty touchpoints to grow your business. 

 


Mending the fracture through omnichannel loyalty

Our omni-channel loyalty solution allows your customers to use your loyalty program anywhere they purchase from you. This provides you with full data visibility across all touchpoints, enabling you to make informed decisions to grow your business.

Loyal customers buy more frequently, spend more per transaction, are less likely to go to a competitor and spread the love to their family and friends.

 

 

Loyalty feature showcase
Buy One Get One (BOGOF) 

These new coupons allow you to offer your customers a discount to Buy One and Get One (2 for 1)

These rules are such that the customer must have 1 of the qualifying items and 1 of the target items in the sale before the discount is applied. If more than one item meets the target criteria, the item to be discounted will be chosen according to the Smallest/Greatest Discount setting applied within Polygon Central.

 

Points to credit  

The Points to Credit feature enables members with sufficient points accrued, to automatically convert to a loyalty credit - either loyalty cash or a coupon. Then points accrual starts again towards earning another credit. 

The loyalty app screen visually shows the member their progress towards the next reward.